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Workshops designed to:

Inspire you
Develop you
Train you

Push you out of your comfort zone

Leaving you with  takeaways to use in your plans. 


CLICK HERE TO BOOK YOUR PLACE 

Date: Wednesday 11th September 
Time:
12:00pm - 6:00pm
Venue:
Field Place Manor House & Barns, Worthing
Cost: Members: £59+VAT
Non-members: £99+VAT 

View the keynote speakers here

Session 1: Choose one of the listed workshops
2:00pm - 2:45pm 

Well-being in the workplace

How to drive business performance through a culture of wellbeing.

Paul Ollerton, Managing Director of award-winning Worthing based life and health insurance business ViiSana Ltd, is delivering a talk on how to use health and wellbeing to help improve your business performance. Did you know that those companies who embrace employee wellness as part of their DNA will see an improvement of up to 30% reduction in lost working days? Come along to the talk to find out how….

Takeaways: 

You will learn top tips on how to improve your employees well-being which will then help you improve your 

Workshop leader: Paul Ollerton, Viisana



How future proof is your brand?

The best stories are fascinating when you hear them and unforgettable once they’re done. That’s what brands should be like too. And that’s why using storytelling to bring brands to life makes so much sense.

Al will share some basic, practical storytelling techniques that will help you make your brand fascinating and unforgettable for all your new and existing customers.

Takeaways:

You’ll learn how to:

  • Create and tell a compelling story about how you help your customers
  • Understand how to shape your comms around the role you play in that story
  • Find out how the right tone of voice will help your story cut through the noise

Workshop leader: Al Robertson, Brand Language Consultant

Marketing masterclass

In this fun filled, jam packed session we will look at everything marketing. It will be a fast journey from strategy (looking at your value proposition and customers), through to how to communicate that value proposition to those customers, with an eye on the future trends in marketing whilst still be relevant. You will be working on a set of simple templates with simple instructions directly on your business, shining new light on how you can market to your customers.

Takeaways:

  • Know how you create value and how to state it in a simple and easy way
  • Customer personas – we will challenge you to think really carefully about your customers
  • Innovative thoughts and ideas for your marketing

Workshop leader: Gareth Sear, University of Chichester 


Session 2: Free flow break out with refreshments and drop-in experts
3:00pm - 3:45pm 

Business Growth Mapper

A focused mapper of the business. Once completed a full report including web graph will be generated to identify any weaknesses and strengths in the business. This is very effective to recognise any additional support required to assist the business moving forwards. 

Meet the Chamber 

Come and have a chat with the Chamber Team to find out how to make the most of your membership.

Meet Jacqui Moorhouse our Peer Mentoring facilitator and find out how this exclusive programme can benefit you and your business

Inspirational speaker:
Jo Hunter, Piglets Pantry

From working in her Nans corner shop for the princely sum of £5.00 per day to supplying over 1.2 million products last year, the story of Joanna Hunter and Piglets Pantry is an inspiring one.

From a start up with only one client to the business you see today with Premier League Football Clubs, World Famous Racecourses and legendary stadiums among their clients, Piglets Pantry demonstrate how hard work and dedication can transform humble beginnings to an (almost!) overnight success


Small Business Growth Grant

Experts will be on hand to share top tips on writing your Small Business Growth Grant application.

More information about the grant can be found here:

https://www.adur-worthing.gov.uk/businesses/support-and-funding/grants-and-funding/

Well-being assessments 

The Adur & Worthing Well-being team will be on hand to provide consultations to identify small changes that make a big difference.

Session 3: Choose one of the listed workshops
4:00pm - 4:45pm 

How to make your
business purpose led

This is an introduction with insight to becoming more purpose led. We are going through that journey now as a company and we want to share our experience to help others. It is something that can consciously evolve over time and the aim of this workshop is to generate interest, understanding and a desire to explore further.

Takeaways:

  • You will have an understanding about why businesses are becoming more purpose led and how that helps to differentiate them
  • You will start to have a clear idea about WHY you do what you do
  • You'll be able to start to see how to make your purpose tangible
  • You'll explore marketing ideas on how to differentiate yourself and build trust

Workshop leader: Meg Fenn, Shake It Up Creative


Work / Life balance: Scorching a path
or just burning out?

In business we all want to get ahead and are prepared to go the extra mile in the hope that we can achieve this. If this becomes the norm and pushes aside time to rebuild both mentally and physically the result will be detrimental to both the individual and possibly the company.

Chris will take the attendees along his personal journey in corporate life and setting up a business where he was able to recognise the warning signs and how he has been able to develop a practical work/life balance. 

Takeaways:

  • You will leave this session being able to identify where you or your team risk burnout
  • You will also learn what steps you can take to avoid burnouts.

Workshop leader: Chris Cooper, SeoFon

Digital masterclass with
Fresh Egg

If you have questions about whether to in-house digital services and the benefits of doing so versus working with agencies, then this session is for you.

Fresh Egg is an established digital marketing agency who have evolved to support organisations at different stages of digital maturity – from providing traditional agency services through to supporting clients to take more ownership of digital marketing in-house.

This session is an open forum, so you’ll be able to ask the panel questions, who will share their experience on a range of areas, including:

  • The benefits and drawbacks of working with agencies
  • The key benefits and drawbacks of in-housing
  • Using a hybrid model
  • Creating your in-house digital team
  • Preparing the infrastructure
  • Post-implementation support

Takeaways: 

  • You will have an understanding of the agency hybrid model 
  • You will have clarity of the benefits and challenges associated with in-housing your digital marketing.
For more information about in-housing digital marketing services, you can download Fresh Egg’s FREE whitepaper here: https://www.freshegg.co.uk/resources/in-housing-guide

Workshop leaders: Adam, Nate and Dan from Fresh Egg will briefly talk about their journey, touching on their experience of how organisations are buying and using digital marketing services, covering the agency hybrid model and setting the scene for benefits and challenges associated with in-housing your digital marketing.





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Worthing & Adur Chamber of Commerce is the trading name of Worthing & Adur Chamber of Commerce & Industry Ltd.
Company registered in England & Wales. Company number: 00345261.  
VAT No: 275 6477 60
Registered Office: Sphere Business Centre, Broadwater Road, Worthing,
West Sussex BN14 8HJ
© 2018 Worthing & Adur Chamber


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