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Course Details: Selling & Negotiating - The Next Steps
We all recognise the need to sell effectively. Similarly the ability to negotiate is a crucial business skill - negotiation is the process in which agreement is reached between two or more parties who have differing requirements on an issue in question. It is rightly described as an art, and is a skill relating to life in general rather than only business. We use it frequently and sometimes automatically; at most times in our lives we can assume that anything we want is likely to be owned or controlled by someone else, and we know that negotiation in some form will be necessary if we want to obtain it. Nonetheless, in business terms negotiation has a particularly important role. Buying and selling, pay and working conditions, property, conflict between departments and individuals are all examples of areas in which negotiating successfully will be crucial in resolving the situation. In this session you will learn what makes a good negotiator, steps and sequences in the negotiating process and examples of tactics, gambits and techniques used in negotiating.
Anyone whose job or business activity involves using selling and/or negotiating skills
Better understanding of planned and tactical negotiation Improved ability to conclude a sale or negotiation An insight into the principles, strategies and techniques used in selling and negotiating, from both sides of a transaction, and the benefits and methods of achieving a win-win situation.
A methodical approach - planning: discussion: proposal: bargaining: agreement. How to achieve a successful outcome from your selling and negotiating efforts How to apply the skills needed for ‘win-win’ negotiating