Shake It Up Creative has been shortlisted in the prestigious, national, Independent Agency Awards.
The company has been recognised for its work on the public sector campaign ‘myWorthing’ which took place last year. You may have seen the myWorthing campaign team out and about at events including Jack on the Green and late night shopping. A free myWorthing app was created in line with a centrally funded government project for Worthing called ‘BEACH’, to improve 4G and 5G mobile connectivity along the beach promenade and town centre.

Shake It Up Creative had the task of encouraging the public to conduct app downloads and data connectivity tests, which were incentivised with instant win prizes and a grand prize draw respectively. The team exceeded their project targets and the whole wider BEACH project is now complete. Up against larger agencies and big money campaigns for household brands in the awards, simply being named as a finalist is a huge achievement in itself.
Rachael and Charlotte will attend the awards event in London early July.