Simon Fanshawe gives a thumbs up to Worthing’s tourism industry!
Writer and broadcaster Simon Fanshawe OBE, was the special guest at a celebration dinner held in Worthing on Sunday June 29.
The event at the Ardington Hotel in Steyne Gardens marked the end of the two-year Seaconomics project to boost tourism in Worthing and Adur.
Around 50 people, including Worthing’s new mayor Vic Walker, were entertained by a witty speech from Mr Fanshawe.
Proceedings were led by James Appleton, Head of Planning, Regeneration and Wellbeing at Adur and Worthing councils.
The evening united various local businesses who have taken part in the Seaconomics project.
Training provided by Worthing-based Sussex Learning Solutions has helped local firms focus on the potential benefits from tourism.
Firms ranging from guest houses and restaurants to shops and attractions have learnt how to make their mark and attract trade, whether through social media, websites, foreign language skills or visual merchandising.
During the evening attendees were given certificates recognising their training and four businesses were awarded certificates of commendation. These were the Manor Guest House in Broadwater, Carrots Cafe in Shoreham, Coombes Farm at Lancing and The Men’s Gift Shop in Worthing.
Simon Fanshawe said: “Every town tells their own story. Worthing is the quiet elegant sister alongside its rowdy seaside neighbours of Brighton and Hove That's why both Oscar Wilde and Harold Pinter went there to write. Sandwiched between the downs and the sea that calm enjoyment is now welcoming championship kite surfing and top-end development. It was a great pleasure to be invited to share the first green shoots of Worthing's tourism renaissance at the Seaconomics awards. "
Janice Fraser, Adur & Worthing’s tourism development & marketing officer, adds: “It was lovely to be able to celebrate the success of the last two years with the businesses that have participated in the Seaconomics project.
“Not only was the marvellous evening enjoyed by one and all, but we also went away with the knowledge that the scheme has really helped so many businesses in Worthing and Adur make the most of the substantial opportunities offered by the tourism trade.”
The £350K Seaconomic investment into Worthing and Adur’s tourism industry has seen the installation of a fabulous new playground in Beach House Grounds, an Adur & Worthing Food and Drink Festival, training and workshops to support 105 businesses, and promotion of sustainable tourism through walking and cycling. Further investment has been made in www.visitworthing.co.uk making it more attractive to visitors and driving up the number of click-throughs. An investment was also made in display equipment to showcase Adur and Worthing at national and international trade shows.
The Seaconomics project started in 2011 and finishes in September 2014 and involve partners from Kent, Worthing, and Essex, Holland, Belgium and France.